Thursday, 13 March 2014

adidas originals x topshop


high street giants topshop have joined with heritage sports brand adidas to create a beautifully feminine sports luxe inspired collection, which will be arriving in store and online from thursday 20th march. consisting of iconic styles such as the firebird tracksuit, topshop have added a soft renaissance edge to the silhouettes adding a girly touch with prints to some staple sportswear pieces.

“We wanted to bring some femininity to the range and make the collection fit with all your fashion staples; whether you want to wear as a fashion garment or a performance garment the beauty is in how you combine it together”

if sportswear inspired fashion is something you love - then this collection is for you. with loose fitting vests, short shorts and classic jackets - complimented with hazy pinks and blues, this is the ideal collection as we come into spring. other styles include tailored jogging bottoms with full adidas three stripe details with floral patterns incorporated into the trefoil logo.

topshop have also redesigned adidas footwear favourites the superstar, tech super and attitude with exciting new leather and print combinations. the superstars are absolutely perfect, along with the two-piece tracksuit designs - launch day couldn't come any sooner!

the effortless collection is brilliantly cohesive, rolling with a fresh faced feel which is showcased through the lookbook imagery. this is high street sports luxe at its best, meaning we're all left counting down until launch day to get out hands on our favourite styles!

We’re in a sportswear revolution at the moment; fashion is really driven by what’s happening in the sportswear world, it’s at the top of the radar in the fashion stakes so to have Adidas Originals as a starting point was fantastic.” 

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